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TouringTour
Travel SEO, landing pages & content

Publish travel content that actually generates leads.

A CMS built for travel marketing — destination guides that rank, campaign landing pages that convert, webinars that fill and a podcast that syndicates everywhere. Attached to the same travel CRM, so you can see which article produced which lead and which booking.

3.2x
Organic traffic lift
Tracked
Content to enquiry
Minutes
Publish time
Sand dunes in a desert at golden hour

Content that pays, or content that posts.

On a generic CMS

  • Destination pages are written blind, with no idea which ones convert.
  • Trip details on the blog drift out of sync with what you actually sell.
  • Schema markup is a plugin someone configured once, years ago.
  • Marketing reports traffic; sales reports revenue; the two never meet.

In Content Studio

  • Every article carries attribution through to the enquiry and the booking.
  • Destination and trip pages read live trip data, so they cannot go stale.
  • Tour and destination schema is generated from the content model itself.
  • One report shows which article produced which booking, and for how much.
What it does

Everything Content Studio does, in one place.

SEO-first editor

Structured metadata, schema markup for tours and destinations, internal linking suggestions and readability checks as you write.

Destination and trip pages

Content models designed for travel — destinations, itineraries, seasons and FAQs — that stay in sync with live trip data.

Webinar hosting

Registration pages, reminder sequences and attendance tracking, integrated with the major webinar platforms.

Podcast syndication

Publish once and distribute to Spotify, Apple Podcasts and RSS, with episode pages generated automatically.

Attribution to booking

See which article, webinar or episode a traveller touched before they enquired — and what it was worth.

Multi-language

Manage translations per market with hreflang handled correctly so you do not compete with yourself.

How it runs

Four steps, and then it keeps doing them.

01

Plan

Build a calendar around your seasons and departures, not around generic keyword lists.

02

Create

Write in a structured editor with SEO guidance inline and media stored in one library.

03

Distribute

Publish to your site, push to social and email, and syndicate audio automatically.

04

Attribute

Track the path from first read to enquiry to booked revenue.

Tomás Herrera, Marketing Lead at Nomadic
Nomadic

We finally know which twelve articles are worth keeping. Two destination guides produce more qualified enquiries than the rest of the site combined — we had been spreading effort evenly across ninety.

Tomás Herrera · Marketing Lead, Nomadic
3.2xOrganic traffic in 12 months
Works with
  • Google Search Console
  • Google Analytics
  • Spotify
  • Apple Podcasts
  • Mailchimp
  • LinkedIn
See every integration
Questions

Asked before every demo.

Can we keep our existing blog URLs?

Yes. We import existing content and preserve URLs, or set up 301 redirects where a structure change is unavoidable.

Does content published here appear on our Website Builder site?

Yes. Content Studio is the CMS behind Website Builder, so an article published once appears on your site immediately.

Can non-technical staff use it?

That is the point. The editor is designed for marketers, with no HTML required and a preview that matches the published page.

Book a demo

See which content earns its keep.

We will run your existing site through the attribution model on the call and show you where enquiries are actually coming from.

No card · no rebuild of your data · onboarding in 14 days